If you’re feeling overwhelmed by the large number of companies offering search engine optimization (SEO) services, Forbes Advisor has done the work for you. They have evaluated over 100 agencies and determined the top SEO services available currently.
Our selection of the best SEO companies was determined by various factors such as pricing, the range of SEO services provided, reputation for customer service, and a consistent track record of delivering impressive ROI. We also took into account the adaptability of these providers to different business situations. To discover the most suitable SEO company for your requirements and financial limits, refer to our guide.
The best SEO services for your small business
1. SmartSites
SmartSites is a digital marketing agency that can assist in increasing traffic to your website, enhancing search engine rankings, and optimizing the returns on your investment in SEO. As per the company’s claims, clients who engage with SmartSites for SEO typically observe a twofold increase in their organic website traffic within six months of launching an SEO campaign.
SmartSites provides a range of services, which encompass SEO analysis, technical SEO audits, link-building, mobile SEO, and SEO copywriting. The pricing of all SEO services is tailored to fit individual requirements and objectives. Clients are allocated a dedicated project manager and obtain marketing reports in real-time to monitor the progress of their SEO campaigns.
The agency collaborates with a variety of industries such as home services, hospitality, retail, B2B, industrial, and automotive. The company receives predominantly positive online customer reviews, which emphasize its ability to deliver results and provide timely follow-up by staff members.
Advantages
- Delivers on performance expectations
- Experience in multiple industries
- Reputation for strong ROI
- Highly reviewed account managers
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- Lacks pricing transparency
- Some reviews say SEO writers don’t always hit the mark
2. Victorious
Victorious, unlike the majority of SEO service providers, is a marketing agency that is dedicated solely to providing SEO services that enhance traffic and boost conversions. This particular focus on expertise is undoubtedly a key factor behind Victorious’ numerous awards in the field of SEO services.
Victorious is proficient in working with all types of businesses, however, its expertise particularly stands out when it comes to launching new websites. Obtaining a high ranking on Google for a new website can be challenging, but Victorious strives to provide new sites with every possible advantage.
To generate organic traffic for your site, the SEO agency utilizes six SEO discipline areas, namely keyword research, SEO audit, SEO strategy and analytics, on-page SEO, off-page SEO, and SEO content services.
Victorious offers SEO services to a range of businesses including e-commerce, SaaS, fashion, travel, real estate, law firms, luxury, and news publishers. They offer local, national, and international SEO services. Victorious also provides SEO strategies for niche businesses targeting a small, ultra-specific audience and blue ocean markets.
The online customer reviews regarding Victorious are generally very positive, as numerous customers have commended both the service provided by Victorious staff and the noticeable boost in website traffic.
The advantages or benefits
- Excellent for new website SEO
- More than 200 optimization factors for unparalleled technical SEO
- Regarded for its thorough competitive analysis and sound backlink acquisition strategies
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- Lacks pricing transparency
- Customers site differences in account manager quality
3. WebFX
WebFX is primarily focused on SEO, although it offers additional services such as pay-per-click (PPC), social media marketing, and web design as well.
Although WebFX provides monthly SEO plans, they do not adopt a one-size-fits-all approach to SEO. Instead, WebFX tailors a unique strategy for each website it optimizes.
WebFX employs the acronym “R-O-C-K-E-T” to illustrate its tech-enabled, six-step method in devising a personalized SEO roadmap for your website. The letter “R” symbolizes research, while “O” signifies optimization, “C” denotes content, “K” represents keywords, “E” stands for earned media and links, and finally “T” represents testing.
WebFX offers the Bronze plan as its introductory package for small businesses. To opt for the Bronze plan, a $5,400 initial investment is mandatory, in addition to a monthly fee of $1,375 for continuous site optimization. On the other hand, the Silver plan demands an upfront payment of $7,750 and necessitates a monthly payment of $2,500.
To begin the Gold plan, you will need to make an upfront payment of $12,750 and a monthly fee of $5,000. Additionally, there is a Diamond plan available, which necessitates an initial investment of $15,750 plus a monthly fee of $8,000. As for Enterprise plans, their pricing varies and is tailored to individual requirements.
The number of keyphrases and web pages that the Bronze, Silver, and Gold plans optimize are as follows: the Bronze plan optimizes up to 100 keyphrases and 20 web pages, the Silver plan optimizes up to 150 keyphrases and 30 web pages, and the Gold plan optimizes up to 200 keyphrases and 40 web pages.
Every plan offered includes numerous features such as a technical analysis and report for websites, research for keywords, mapping of keywords to targeted pages, optimization of title tags and meta descriptions, monitoring of competitor search rankings, and optimization of robots.txt.
WebFX receives such positive online customer reviews that it is challenging to find any negative comments about the agency. While service quality may sometimes be affected by staff turnover, our research shows that WebFX effectively manages most account manager changes.
Advantages
- Transparent pricing
- Ongoing monthly SEO support
- Proprietary technology platform
- MarketingCloudFX campaign tracking software
Cons should be considered when making a decision.
- Higher-tier plans are relatively pricey
- Reviews note that staff turnover can negatively impact service quality
4. Rank by Monday
Rank by Monday offers a comprehensive range of services, including web content creation, competitor analysis, and optimization of the technical aspects of your website, making it one of the most cost-effective all-in-one solutions for local SEO that we have reviewed.
Rank by Monday offers a range of core services, including comprehensive keyword grouping and mapping, which ensure that your content is focused on the appropriate keywords to convert leads into customers and enhance your brand visibility. Additionally, appropriate tools will be implemented to monitor the leads that are being generated, ensuring that you remain up-to-date with them.
Rank by Monday has a distinctive feature which involves social bookmarking, wherein content and posts are tagged to ensure convenient discovery on social media search engines.
By thinking systematically, you can enhance both the efficiency of your social media content and the expansion of your audience on linked website content. The offered plans entail the appointment of a dedicated project manager who will supervise your local SEO endeavors. Additionally, round-the-clock support is accessible from Monday to Friday via phone, email, or chat.
Rank by Monday is a powerful contender in the local SEO services category due to its reasonable plans starting at $250 per month, strong customer support, and comprehensive range of service offerings comparable to pricier competitors. Feel free to contact us for a complimentary consultation and begin your journey.
Pros
- Affordable all-in-one solution for local SEO
- Website keyword optimization
- Thorough keyword research
- Conversion rate optimization to ensure good leads and clean traffic
- Offers a $200, one-time on-page SEO
Cons
- No performance dashboard
- Cheapest plan only includes a limited amount of website copy
- Costs can increase quickly if you want a lot of content or need to optimize for more keywords
5. SEO discovery
SEO Discovery is a comprehensive digital marketing agency that specializes in local SEO services. With a cost-effective starting price of $199, it aims to optimize your local search results performance. It customizes its services based on individual client requirements and offers a complimentary consultation prior to service enrollment. This allows clients to have an estimate of their monthly expenditure.
SEO Discovery offers a comprehensive range of local SEO services, which encompass optimization of Google Business Profile, local citations, and paid local advertising. Furthermore, the company provides management of pay-per-click (PPC) advertising, content marketing, and web design services. If you need an agency that provides all these services, SEO Discovery is the ideal choice.
After beginning with SEO Discovery, you will have a monthly meeting with your support representative to discuss the progress of your campaign, resolve any inquiries you may have, and receive suggestions for enhancing results. Throughout the process, you are also welcome to email your SEO professional for any questions or concerns.
SEO Discovery provides reputation management services that involve monitoring websites, social media platforms, and other channels to support and mold your online reputation, making it a beneficial option for small businesses aiming to enhance their standing in the market.
Pros
- Pricing starts at $199 per month
- Advertising campaign management
- Google page optimization
- Locally optimized content creation
- Top-rated SEO company on Clutch.co 2021, 2022, and 2023
- Bundle services for an all-in-one digital marketing solution
Cons
- No dashboard for tracking progress
- Finding plans and pricing on the website takes some digging
- Plans state “& more” but don’t define what else is included
6. Straight north
Straight North is a digital marketing agency that has received high ratings and has numerous positive reviews.
One aspect of your local SEO strategy with Straight North involves various tactics that aid in obtaining backlinks, which is a recognized factor in Google’s rankings. These include executing backlink campaigns and generating assets such as infographics, which are likely to result in backlinks for your website and enhance domain authority.
- Straight North offers comparable pricing for local SEO vs other agencies on this list. We specifically asked the team there whether small businesses can afford the services, and we’re pleased to learn that Straight North prides itself on serving startups and companies on a small budget. With a free consultation, the team will outline a plan based on your needs and budget, including ways to generate a return on investment in the short term.
The agency provides local pay-per-click (PPC) ad management, alongside local SEO, to ensure seamless cooperation of your campaigns. Local SEO campaigns encompass activities like keyword research and targeting, content creation, on-page and technical site optimizations, listings management, and link building. Begin your journey today by availing a free consultation to acquire more knowledge.
Pros
- Specific tactics to get backlinks to increase domain authority with Google
- Local PPC Ad support available
- Pricing comparable to other providers in this list
- Custom solutions tailored to small businesses needs & budgets
- Consultation with recommendations to help you know where to start
Cons
- Pricing isn’t transparent on the website
- Bundled solutions can get pricey
- Specific plans and inclusions aren’t listed on the website